CORPORATE PROFILE Who we are

profile

Background & Introduction

Midland Savings and Loans Ltd. (MSL) was incorporated as a private limited liability company under the companies code, 1963 (Act 179). It was originally registered under the name of Central Savings and Loans in 1997 and commenced business the same year. The company is also duly licensed by the Bank of Ghana as a Savings and Loan Company. Midland holds license number FNB/0021 granted by the Bank of Ghana.

Goals

  • To mobilize savings and grant loans to micro, small and medium scales enterprises (SMEs) sector of the economy which has been ignored by the traditional banks.
  • Make credit easily accessible to all businesses within our target group.
  • Design appropriate and suitable products to meet the needs of our existing and potential customers. Respond to the various trading practices of SME’s and economically active people.
  • Educate the general public on the benefits of savings such as financial security and for business expansion etc.

VISION

To be a leading financial institution in the delivery of total financial solution.

MISSION

To serve as the channel of growth for individuals and corporate organizations through the provision of high quality services with the view to creating shareholder value.

VALUES

Midland Savings and Loans recognize that people are the company’s most important asset. To this end, the organization believes in;

  • In God We Trust
  • Professionalism
  • Customer focus
  • Integrity
  • Respect
  • Loyalty

Organizational Structure

Midland Savings and Loan has been organized with a clearly defined reporting structure and lines of authority as well as span of control so as to ensure that the company attains its vision, mission and goals.The Company has a Board of Directors made up of three (3) experienced professionals. The management staff is competent and seasoned in the area of banking operations and management.

Our Target

As a regulated financial institution, Midland Savings & Loans Ltd maintains a focus on targeted individual and groups, i.e., low income households and their micro enterprises, but with a strong emphasis on transforming these enterprises into business successes and getting their owners out of poverty. Midland also operates a window for growth-oriented small and medium enterprises popularly known as Small and Medium Enterprises (SMEs). This will afford mature microfinance clients the opportunity to contract bigger loans and exploit more business opportunities.

Business Model

Midland’s business model works by using a well structured formula for acquiring clients and ensuring payments of loans on a consistent basis. The model is developed to mobilize savings at a measured pace while ensuring good savings habits leading to financial independence.